campaigns
If you're currently doing ad hoc stand alone emails, blog posts and social media posts or not achieving the results you want, then you need to shift to doing joined up, well planned marketing campaigns.
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Great marketing campaigns have a consistent theme and promote a single or focused idea or goal. Despite this seemingly simple description of a campaign, great marketing campaigns take a lot of work and planning.
Marketing Campaign Elements
Goals Identify your end goal of the campaign and measure it
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Audience Ensure you have a clearly defined audience
Channels Use the channels that will hit your defined audience
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Budget Factor in writing, designing & distribution costs
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Collateral This could be social posts, videos, webinars, guides etc
Reporting Know how to report against your campaign goals & KPIs
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How we can help
We can offer you help with all your campaign needs
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Planning & management
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Campaign strategy
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Content writing
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Design
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Reporting
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We can help you with basic campaign needs or more complex requirements to ensure your campaigns are consistent & achieve results.